Public Relations

From virtual press office functions and sporadic press releases around your venue’s latest news, to ongoing strategic PR campaigns and launch projects, Capacity Marketing can provide the experience and expertise required to enhance your brand and build your business. We’ll listen to your requirements, identify your target media and tailor a bespoke package aimed at securing relevant coverage and generating a buzz around your venue.

  • Media courting programmes – ensuring the right journalists know what’s happening at your venue
  • Looking after listings – making sure your special events are detailed in the relevant listings guides both on and offline
  • Proactive and reactive media relations – reacting to the news as well as making it
  • Press release creation and distribution
  • Copywriting – releases, newsletters, features, promotional copy
  • Managing press visits and events – inviting reviewers and critics to try out your venue
  • Personality PR
  • Crisis management
  • Print and radio competitions and promotions management
  • Case study placement – generating coverage from real-life stories relating to your venue
  • Creative brainstorming
  • 'Virtual press office' management
  • Media list management
  • Media monitoring and evaluation
  • Journalist audits and research groups

We know what makes the press tick and we have established relationships with journalists in the national and regional media throughout the UK. What's more, we ‘have the ear of’ many an experienced journalist, meaning ideas can be tested before they’re taken forward, ensuring your time and budget is spent in the best possible way.

Latest Blog

Your 4networking 40 Seconds
8 April 2010 | 10:33 pm

A short Video from me talking about the importance of preperation in business. In this case for your 40 seconds at 4Networking 4networkin.bizYour 40 Seconds
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Location Location Location
16 March 2010 | 10:03 pm

In case you haven’t heard the big thing this year in the Social Media and Web 2.0 land is mobile and location based services. Many mobiles now offer both web wifi as well as GPS functionality. This mean that you can interact with the social cloud and they can know where you are. This [...]
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Google steps into the Social Media field
9 February 2010 | 9:24 pm

Today it became official that Googles GMail will include social media features such as status and autofollow. I guess the question is will this add to or replace existing platforms such as Facebook,Twitter and Linkedin or will it just not catch on at all. So far Google Wave seems to have drowned. While I [...]
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The New Apple iPad (and why it’s important)
28 January 2010 | 10:59 am

The new Apple iPad Yesterday saw the announcement of the all new Apple iPad. In case you missed all the hype (unlikely) it’s a 10” tablet like device a bit like an oversized iPhone. You can surf the internet, send e-mails, watch movies, listen to music, look at your pictures, play games and [...]
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What is Social Media anyway?
2 November 2009 | 5:04 pm

What is Social Media anyway? A question I get asked a lot is “What is Social Media?” Well there are literally hundreds of answers out there. Google it and have a look or stick it in YouTube there plenty of videos on the subject all with their own version of the Answer. Of [...]
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Laughing at the Laughter House
19 October 2009 | 4:43 pm

Last Thursday Capacity Marketing sat in the audience at Jan Jack’s Laughter House Comedy Club. It was a fantastic night with 4 comedians including Jan Jack herself. Jan Jack’s mix of one liners and verse had us all rolling around in stitches laughing. A bit like Pam Ayres only more up to [...]
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