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Social Media

Social Media is increasingly vital for today’s businesses. Especially as the next generation of executives and entrepreneurs have grown up on a diet of MySpace, FaceBook, e-mails SMS, blogs and Wikis.  Capacity Marketing can help your business to join,  run and manage your social media profiles.

Capacity Marketing are skilled and talented in all areas of marketing with Social Media and Web 2.0 techniques.  Often called viral marketing (due to the way a message can spread like a virus) it’s word of mouth marketing on steroids.

Twitter - Twitter is probably one of the fastest growing mediums in the social networking world. Whether it’s here to stay or a passing fad it’s power and speed cannot be ignored. Dell and many other companies are claiming £millions of sales directly from twitter activity. At Capacity we can help you stay current with twitter to help you manage you company’s brand and drive customers to your door.

Facebook - This is the medium of choice for millions to share photos and information about what they are doing, who they are doing it with and if it was any good; Sharing photos and music with friends (and complete strangers).  Having a presence on Facebook can mean your message and details of forthcoming events, attractions and offers can be directed straight to your target customers.

Bebo - Often regarded as the ‘baby Facebook’ because of its popularity with teenagers.  If you want to attract the younger market then having a Bebo presence is vital.

MySpace - This is a must for musicians and venues that have or promote musical talent; A place where you can showcase your music photos and coming events.

Specialist forums - Where do your customers hang out on-line?  If your venue has a specialised interest the chances are there is a social media forum set up just for them.

The next big thing - Social media has exploded and grown faster than anything in all of human history Facebook has a reported 250 million accounts and Twitter over 30 million.   There will almost certainly be a new Social Media site that will come along and be the next big thing.  Capacity Marketing is always tracking these new sites making sure that our customers are ahead of the game.

Tracking your brand - Social media is a very useful market research tool for your business.  Being able to search for what your customers are saying about your venue the day after they have visited it is so powerful.  You can thank people for saying good things and send them free offers for their next visit (encouraging more good things to be said and a re-visit).  You can also react instantly to anything negative ensuring you will put it right and again offer them an incentive to come back.  If the problem has gone they are likely to write positively next time.

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